What does the "R" in "SMART" goals stand for?

In the context of SMART goals, the "R" stands for "Relevance." This component emphasizes the importance of setting goals that matter to the individual or team and align with broader objectives. When a goal is relevant, it ensures that efforts are focused on what is important, increasing the likelihood of motivation and engagement.

Relevance helps to ensure that the goal contributes to the overarching goals or mission of an organization, making it meaningful in a practical sense. This connection aids in prioritizing tasks and resources effectively. By centering goals around relevance, individuals are more likely to see the significance of their work and, as a result, maintain motivation and commitment towards achieving those goals.